Each August, the Laver Cup brings global tennis stars to the borough of Queens during the US Open. Working alongside a talented production team, we executed a strategic visual strategy to capture personality-driven images of the athletes—including Roger Federer during his final competitive season—for use in Laver Cup’s U.S. and global marketing campaigns.
This project deepened our appreciation for the sport of tennis, allowing us to document moments of professionalism and grace from some of the sport’s greatest players.
